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Please use this identifier to cite or link to this item: https://hdl.handle.net/10923/10221
Type: Article
Title: Knowledge Management on the implementation of a CRM Project: A Case Study
Author(s): Rodrigues, Pedro
Cristiane D. Pedron
Mírian Oliveira
In: Revista de Administração da UFSM
Issue Date: 2013
Volume: 6
Issue: 3
First page: 595
Last page: 613
Keywords: knowledge management
crm
implementação
URI: http://hdl.handle.net/10923/10221
DOI: DOI:10.5902/198346598486
ISSN: 1983-4659
Appears in Collections:Artigo de Periódico

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