Please use this identifier to cite or link to this item: https://hdl.handle.net/10923/14282
Type: Article
Title: A interação entre percepção de crowding e motivação de compra e seu efeito na intenção de compra
Author(s): Amanda Rolim Dreger
Clécio Falcão Araujo
Lélis Balestrin Espartel
In: International Journal of Business & Marketing
Issue Date: 2017
Volume: 2
Issue: 2
First page: 87
Last page: 97
Keywords: Intenção de Compra
percepção de crowding
motivação de compra
URI: http://hdl.handle.net/10923/14282
ISSN: 2447-7451
Appears in Collections:Artigo de Periódico



All Items in PUCRS Repository are protected by copyright, with all rights reserved, and are licensed under a Creative Commons Attribution-NonCommercial 4.0 International License. Read more.