Please use this identifier to cite or link to this item: http://hdl.handle.net/10923/14224
Type: conferenceObject
Title: O impacto da atmosfera de loja no comportamento de consumo por impulso: um estudo entre culturas
Author(s): Ludmila Bandeira Lima Barros
Martin de La Martiniere Petroll
Cláudio Damacena
Marc Knoppe
In: Anais do Enanpad 2018, 2018, Brasil.
Issue Date: 2018
Keywords: Compra por impulso
Cultura
Atmosfera de loja
URI: http://hdl.handle.net/10923/14224
Appears in Collections:Apresentação em Evento



All Items in PUCRS Repository are protected by copyright, with all rights reserved, and are licensed under a Creative Commons Attribution-NonCommercial 4.0 International License. Read more.