1. Repositório PUCRS
  2. PUBLICAÇÕES CIENTÍFICAS
  3. Artigo de Periódico
Please use this identifier to cite or link to this item: https://hdl.handle.net/10923/14229
Type: Article
Title: Internal Marketing: A Model for Implementation and Development
Author(s): Maria Cristina Bohnenberger
Serje Schimidt
Cláudio Damacena
Francisco Julio Batle Lorente
In: Dimensión Empresarial
Issue Date: 2019
Volume: 17
Issue: 1
First page: 2
Last page: 22
Keywords: Internal marketing
Customer orientation
Internal customer
URI: http://hdl.handle.net/10923/14229
ISSN: 2322-956X
Appears in Collections:Artigo de Periódico

Files in This Item:
File Description SizeFormat 
Internal_Marketing_A_Model_for_Implementation_and_Development.pdf542,34 kBAdobe PDFOpen
View
Show full item record See statistics Search for other versions of fulltext via SFX


All Items in PUCRS Repository are protected by copyright, with all rights reserved, and are licensed under a Creative Commons Attribution-NonCommercial 4.0 International License. Read more.