1. Repositório PUCRS
  2. PUBLICAÇÕES CIENTÍFICAS
  3. Artigo de Periódico
Please use this identifier to cite or link to this item: https://hdl.handle.net/10923/10111
Full metadata record
DC FieldValueLanguage
dc.contributor.authorLélis Balestrin Espartel-
dc.contributor.authorKenny Basso-
dc.date.accessioned2017-05-17T20:12:22Z-
dc.date.available2017-05-17T20:12:22Z-
dc.date.issued2014-
dc.identifier.issn1984-6983-
dc.identifier.urihttp://hdl.handle.net/10923/10111-
dc.language.isopt_BR-
dc.relation.ispartofPretexto (Belo Horizonte. Online)-
dc.rightsopenAccess-
dc.subjectComportamento do Consumidor-
dc.subjectFinais de preço-
dc.subjectVarejo-
dc.titleFinais de Preço na Comunicação de Posicionamento: uma Análise de Encartes no Varejo-
dc.typeArticle-
dc.date.updated2017-05-17T20:12:21Z-
dc.jtitlePretexto (Belo Horizonte. Online)-
dc.volume15-
dc.issue1-
dc.spage106-
dc.epage122-
Appears in Collections:Artigo de Periódico

Files in This Item:
File Description SizeFormat 
Finais_de_Preco_na_Comunicacao_de_Posicionamento_uma_Analise_de_Encartes_no_Varejo.pdf257,42 kBAdobe PDFOpen
View
Show simple item record See statistics Search for other versions of fulltext via SFX


All Items in PUCRS Repository are protected by copyright, with all rights reserved, and are licensed under a Creative Commons Attribution-NonCommercial 4.0 International License. Read more.