Campo DC | Valor | Idioma |
dc.contributor.author | DE OLIVEIRA SANTINI, FERNANDO | - |
dc.contributor.author | LADEIRA, WAGNER JUNIOR | - |
dc.contributor.author | PINTO, DIEGO COSTA | - |
dc.contributor.author | HERTER, MÁRCIA MAURER | - |
dc.contributor.author | Cláudio Hoffmann Sampaio | - |
dc.contributor.author | BABIN, BARRY J. | - |
dc.date.accessioned | 2021-09-08T20:17:06Z | - |
dc.date.available | 2021-09-08T20:17:06Z | - |
dc.date.issued | 2020 | - |
dc.identifier.issn | 0092-0703 | - |
dc.identifier.uri | https://hdl.handle.net/10923/18240 | - |
dc.language.iso | en | - |
dc.relation.ispartof | JOURNAL OF THE ACADEMY OF MARKETING SCIENCE | - |
dc.rights | openAccess | - |
dc.subject | Customer engagement | - |
dc.subject | Firm performance | - |
dc.subject | meta-analysis | - |
dc.subject | Online consumer behavior | - |
dc.subject | Social media | - |
dc.title | Customer engagement in social media: a framework and meta-analysis | - |
dc.type | Article | - |
dc.date.updated | 2021-09-08T20:17:05Z | - |
dc.identifier.doi | DOI:10.1007/s11747-020-00731-5 | - |
dc.jtitle | JOURNAL OF THE ACADEMY OF MARKETING SCIENCE | - |
dc.volume | 1 | - |
dc.spage | 1 | - |
Aparece nas Coleções: | Artigo de Periódico
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